What are responsive websites?Responsive web design is the approach to designing and developing a website so that it is optimised for a wide range of devices, from mobile phones to tablets to desktop computers. An optimised experience allows users to read and navigate the website with a minimum of resizing, panning, and scrolling.How do responsive websites work?Basically, the menus, images and page content respond to the size of the screen you are using by rearranging themselves so … [Read more...]
How To Optimise Your Facebook Cover Image…
Facebook timeline wants you to go visual!Photos, images and videos now take centre stage on your Facebook business page - that seems to be the main idea behind Facebook's introduction of the new format for business pages. And just in case you hadn't noticed - you don't have a choice! It's Facebook's way or nothing!Timeline wants you to tell your business's storyThe concept and implementation of a timeline encourage business owners to tell the story of their business from start up to … [Read more...]
Weekend Wrap Up: Email Marketing For Beginners…
Why email marketing?"...email is still one of the most effective ways to attract and build customer relationships. Most marketers will tell you that their email subscribers are more engaged and more likely to convert to transactions than their Facebook fans or Twitter followers. Billions of dollars of transactions and value flow through email." James Slavet. What is email marketing? AWeber, the world's leading provider of hosted email auto responders, have just released more free email … [Read more...]
Video – Coach Deb Answers: Why Bother With Social Media?
Coach Deb predicted social media trends ten years ago!My clients, especially those "of a certain age" often express frustration about using social media (social networking), and ask "Why bother?" so when I met up with Coach Deb, a globally recognised authority on the subject, in Sydney recently, I was absolutely delighted when she generously answered that question in this exclusive video interview.Video (3 min 12 sec) Coach Deb answers: why bother with social media?Here's some of … [Read more...]
Get Found In Google With Social Media: Resources For Beginners
Choose ONE social medium and make a start!Congratulations to everyone who joined Hubsite Builder's Social Media Secrets For Small Business seminar last night - I love active learners and your participation and questions really add value to your own learning and to the other participants - thank you.This seminar was really for beginners and for business owners who are still plucking up the courage to take the leap into the new marketing paradigm of inbound marketing. As promised at the … [Read more...]
Is Your Home Page Working For Or Against You?
Website designer's and developer's tips to BOOST your online presenceAt Hubsite Builder, we have developed a system we call B.O.O.S.T.S to teach our clients how to leverage the advanced organic search engine optimization (SEO) features of Hubsite Builder's website design and development software.The second "O" in Hubsite Builder's B.O.O.S.T. system stands for the word "ONE", meaning ONE PURPOSE PER PAGE.The ONE purpose of your HOME PAGE is to entice your visitors to give you … [Read more...]