If you’re like many small business owners you may think that blogging is only for elite writers. It’s not your fault if that’s what you think, because hype and myths abound when it comes to blogging.The fact is quality blog articles form an important part of your organic SEO strategy. What is SEO? Organic search engine optimisation or SEO is the process of improving the traffic towards your website by making it more prominent in search engine results using specific targeted keywords.These … [Read more...]
Organic SEO Made Easy – Just Write Some Blog Posts!
Blog Posts - the key to successful organic search engine optimisation ...Last week a client whose website we built asked for feedback on how they're going with writing their own blog posts. While the standard of the writing is high and the information is useful to their target market, the post was completely lacking in any clues to help search engines, including Google, rank the post well.SEO optimisation for people AND GoogleHere's what you want to do to get Google to pay … [Read more...]
Business Blogging | How To Create Mouth-Watering Content
Valuable video presentation by Nathalie Lussier on blogging for businessThank you Nathalie for your entertaining video receipe that reveals the ingredients for cooking up a successful business blog:Why you want to blog for your business How to identify who is most likely to read your blog What to blog about How to structure your business blog posts When to blog How to link your blog to your social media activity How to identify your blogging styleHere's To … [Read more...]
Weekend Wrap Up: 5 Top Tips For A Great Business Blog…
Blogging For Business: Answers To Some Of Your Questions!For some reason it seems that almost every live and email business conversation I've had in the last two weeks has been about blogging and the most common questions that people ask me include:Why bother with a business blog - doesn't it just take up a lot of time? How will I know if anyone reads my business blog? If I do start a business blog how can I get it found in the search engines?Advance notice of Hubsite Builder's … [Read more...]
Weekend Wrap Up: Business Blogs – Are They Still Relevant?
Why you want a blog for your business...Nina Hendry of Smart Company Australia writes about the rules and rewards of blogging as a strategy to build your business and uncoverd these facts about blog readers:89% are swayed by a blogger's review of a product or service and would like to try it for themselves.89% make the purchasing decisions in their household and of these, 87% have learnt about a new product or service via a blog.81% notice banner advertisements displayed next to the … [Read more...]