The Brief
For many years we hosted offshore with a US company. Their web hosting was reliable, but not fast. Their customer service was good, but not great. We had already moved this site to Australian servers and wanted to help our clients have a faster, safer website hosting experience - by doing for them what we do for our own sites!
Our Approach
The website needed to have an Australian look and feel, without being cliched. It also needed to convey safety and reliability. Our CEO, Karyn, had recently visited central Australia, enjoying the night sky in the desert immensely, and decided to use that as the basis for the visual concept.
Our goal was to use plain language on the site, avoiding the technical jargon usually found on web hosting sites. We added multiple conversion options.
The Result
Matilda Hosting is easy to read and understand, flowing logically from one page to another. The visuals offer clear metaphors for each page's main topic and content.
The site loads well on mobile devices and buttons are easy to click.
Client Feedback
We, Hubsite Builder, are the client, so we will not give feedback to ourselves! What we do have are 70+ clients who can get on with building the business of their dreams, knowing their website is in safe hands.
We also have a 100% clean record - no website has been hacked under our care plans! If ever that does happen, we promise to restore the site free of charge.