Updated on 2nd October 2018The three foundational pillars that should be firmly in place before you begin to think about your website’s visual design are:Your online marketing strategy.The structure of your website.The primary content of your site.StrategyYou want to have clear answers to these questions before you start building your business website or social media profiles:What is the purpose of your website? Build a database? Make direct sales? Establish authority? … [Read more...]
Organic SEO Wins The Rankings War!
Organic or paid search engine optimisation – how do you decide?Your number one goal as a business owner online is for your potential clients and customers to find your website on the search engine results page before they find your competitors’ website.To achieve thisyou want your business website to show up on the first search engine results page.You probably know that the two main ways of going about achieving this are:Adwords – paid SEM (search engine marketing)Organic … [Read more...]
Weekend Wrap Up: 5 Top Tips For A Great Business Blog…
Blogging For Business: Answers To Some Of Your Questions!For some reason it seems that almost every live and email business conversation I've had in the last two weeks has been about blogging and the most common questions that people ask me include:Why bother with a business blog - doesn't it just take up a lot of time? How will I know if anyone reads my business blog? If I do start a business blog how can I get it found in the search engines?Advance notice of Hubsite Builder's … [Read more...]
FREE Quiz: How Effective Is Your Website?
Get your business found online quiz...Take this quick quiz to identify for yourself how easily your prospective customers are likely to find your website before they find your competition.Rate each aspect of your website from 1 to 4, with 1 being the lowest performance and 4 being the highest:I have a website.My website has an integrated business booster blog where I can easily update content via a content management system.My website is optimised for high organic search … [Read more...]
FREE and EASY – Short Visual Course On Getting Your Business Found Online…
Organic SEO that gets your business found in GoogleI know you're really busy running your business so I'll keep this short ... I also know that if you're like most business owners you're struggling to get your business found in Google, so I put together a FREE, short course in a very visual format on Facebook for you.This quick overview outlines what you want to do to get YOUR business ranked high in the search engine results pages.Please remember to click the LIKE … [Read more...]
FREE Organic SEO – Top 20 Tips To Optimise Google My Business And Boost Your Local Search Results
A Step By Step Guide To Optimising Google My Business (video)Top 20 Tips For Using Google My Business To Boost Your Organic SEO In Local SearchMy last post explained the basics of setting up your Google My Business account. The following tips demonstrate how to get the most out of Google My Business in order to boost your local search presence:Every business has its place on Google, BUT you must CLAIM your business place! Start by following the steps in my previous post.When … [Read more...]